Kinepolis wanted to WOW spectators at the nationwise premiere of We Are Your Friends. While waiting for Zack Efron and Emily Ratajkowski to arrive, a live video was broadcasted on 2 outdoor giant screens, live on Dailymotion and in 4 movie rooms.

The event ended with a DJ Set of the American actor outside the cinema.

The conception, graphic design & development of the LiveStream Social app displayed on the screens and its custom CMS. This tool generates a customizable video stream, for integration by the video management team managing the live.

The tool also includes a management app allowing the Communication team to receive all photos shared on Twitter and Instagram in real time according to a list of defined hashtag. By adding these photos to a queue, the team can take the time to publish or not these photos onto the live video stream.